I grow ecommerce stores and the operations behind them.
Fifteen years in ecommerce — running the stores, the warehouses, the pricing, the P&L. I build the systems myself and bring in a team for branding and ads.
What I can help with
Pick the problem. I've run all of it before, on my own or with my team.
Build a store that converts, then grow it.
Pick-and-pack systems and the tooling to run them. Orders ship on time.
Pricing automation and margin control that keeps the P&L healthy.
Branding, media buying, lead gen, and video, run by my agency team.
The forecasting, automation, and internal tools your team keeps asking for.
Hands-on help scaling, plus basic legal setup for small Egyptian companies.
Tools I've built (and run every day)
I build the systems I recommend. Here's what runs my own 4,000-SKU store, and what each one changed.
Predicts demand per SKU every night, so I reorder before the fast movers sell out and stop sinking cash into dead stock.
Tracks competitor prices daily, so pricing is a decision based on the actual market instead of a guess.
One screen for true margin, repeat rate, and where the profit actually comes from. No more wrestling spreadsheets to answer a simple question.
Handles the repetitive customer questions on its own, so the team spends its time on the ones that actually need a human.
Spots lapsed customers and fires the right offer automatically, instead of blasting the whole list and hoping.
If buying another app hasn't fixed it, I can build the thing that does. Start a project or book a call.
Ways to work with me
Thirty or sixty minutes on whatever's stuck: growth, ops, or pricing. Book and pay in two minutes.
Book a callI go through your store, ops, and marketing, then hand you a fix list and walk you through it on a call.
Get an auditI build it for you: stores, warehouse tools, pricing automation, dashboards. Tell me the project and I'll quote it.
Start a project